Google has released into the world the +1 button for use directly on the webs. It probably will start to fill the pages next to the Facebook and Twitter buttons. And it looks like it has some potential.
So here comes another socialization, from Google this time. You may have heard about +1 button already. The webmasters can place it on their websites now and visitors can happily recommend interesting pages.
On the first look, it is just regular button, functionally similar to the one from Twitter or Facebook, but still there is some difference. It may have a lot bigger impact.
The page evaluation is influencing the search results on the Google, at least by displaying the number of marks by the search result. It wouldn’t be a Google, if there is not some magic do with data. The +1 button could therefore change the search results order, if not straight away, then with the time. If the button is going to be successful Google will have relatively reliable source of “quality webs” which deserves higher search results positions.
You have to have a Google account and to be signed in to be able to recommend any page. The recommended page will than be listed on your public Google profile. If you do not like this public listing, it can be easily turned off in your profile settings.
You can find the +1 button configuration on the Google web. As always with the Google, documentation is very nicely processed. But you have to bare in your mind the rules which reminds the rules of the advert system AdSense. Here is the list of the most important forbidden stuff:
* No encouragement to click the +1 button
* No rewards, money etc for clicking the +1 button
* No intention to disclose the +1 button clicker identity
* No sale or give out of the data about the way of +1 button is used by users to the third parties
* No hiding or adjustment of +1 button for the web owner
Terms and conditions further says: “To avoid the doubts, owners can encourage the users to click the +1 button for the purpose of content and functions access to those users and their friends. If the owners encourage the users to click the +1 button, this button has to be linked to the content of the owners web and this content or function has to be available to those visitors and their friends.”
The question is, who really will be using all those buttons in real life. May be the following video will say more…